KINDER SURPRISE EGGS
“Kinder Surprise” egg is a delicious chocolate, white in the inner side, filled with a plastic container in which kids find a toy (the surprise).
This innovative candy, very famous in Italy and in Europe, was created and from long manufactured by the Italian company called Ferrero, from the city of Ferrara, company famous throughout the world for its delightful Nutella.
Millions of children have eaten and enjoyed these eggs that Ferrero at Easter also offers in larger sizes and with surprises even more inviting.
Such a tasty and fascinating item could not go unnoticed in other countries, but unfortunately in the U.S. it is considered illegal.
As Ferrero states, his kinder surprise egg is not suitable for children under three years of age and this is a big deal in the U.S. because this type of product is in violation of the U.S. Consumer Product Safety Commission requirement, which states that candy-with-ensconced-toys must be safe for kids of all ages.
Anyhow, this hasn’t stopped people from trying to smuggle them in. According to Canada’s National Post, more than 60,000 Kinder eggs have been seized at the U.S. border annually though penalties can rise up to $2,500 per egg. It is said that a Winnipeg woman nearly paid a $300 fine when she tried to cross the Canadian-U.S. border with one Kinder Surprise egg or the highly creative man who used one to propose to his girlfriend.
Besides, nothing has deterred a New Jersey businessman, who loving them so much and wanting to make sure future generations of American children could enjoy them as much as overseas others kids do, has meantime tried to figure out a way to legalize the contraband.
He is Kevin Gass, the co-founder of Candy Treasure LLC, a Lebanon, N.J., who about a week ago has proposed his Choco Treasure, a Kinder-inspired chocolate egg with a toy inside.
“This is the biggest kid’s candy in the world, and we think it tastes great. It’s fun, and we spent quite a bit of time to make it safer and also as much fun as the original,” Gass told ABC News, adding that he worked with the FDA and a U.S. Consumer Product Safety Commission certified lab to make sure the product was safe for children of all ages.
The strange thing, this egg is similar and structurally identical to Ferrero’s one, with a capsule submerged inside which separates the two halves of chocolate, and it becomes difficult to understand why it is now considered “safe” while the original, the Kinder Surprise egg, it is not.
Maybe because Ferrero is an Italian brand and Candy Treasure LLC American?
Business’s mystery…… or just an unfair competition?
I feel sorry for American children, but at least I am consoled by the fact that, according to the images, chocolate Choco seems to be different from Kinder’s one. Toys aside, this suggests that the taste will then be different, savor that made Kinder famous worldwide.
Same thing already seen for Nutella‘s chocolate, imitated by many firms but none as tasty and unique as the original.